Audemars Piguet's New Watch Museum Looks Like Frozen Clockwork

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In way, the 149-year-old Swiss watchmaker Audemars Piguet already has its own museum: The boondocks of Le Brassus, area it's located, is abounding of celebrated watchmaking workshops. But the iconic aggregation is architectonics its own committed building anyways, and unsurprisingly, it looks just like the intricate movements axial its super-expensive timepieces.

Bjarke Ingels Group, the Dano-American architectonics close that seems to ambit every above architectonics antagonism these days, just won—yep—another antagonism to physique Piguet a building in Le Brassus next to the company's headquarters. BIG's affairs for a building of haute horlogerie, or accomplished watchmaking, cover an chain set of annular galleries that are partially anchored in the landscape, basic a assumption of exhibitions spaces that culminate in a axial pavilion.


Audemars Piguet's New Watch Museum Looks Like Frozen Clockwork

And the absolute autogenous amplitude is clad in a individual area of animate covered in brass, anxiously broken to actualize a bright ceiling. Just like the apparatus axial Piguet's watches, it's advised to accept a faculty of attention and movement, arctic in space.


Audemars Piguet's New Watch Museum Looks Like Frozen Clockwork


Audemars Piguet's New Watch Museum Looks Like Frozen Clockwork

The allegory is echoed by Ingels, who says that "watchmaking, like architecture, is the art and science of aesthetic azoic amount with intelligence and performance. It is the art of imbuing metals and minerals with energy, movement, intelligence and admeasurement – to accompany it to activity in the anatomy of cogent time."

Funnily enough, his plan for the building looks a bit like addition of BIG's contempo antagonism wins—the Museum of the Animal Body, in Montpellier, France. The animal physique and the accomplished watch: Not so dissimilar, it turns out. [BIG]


Audemars Piguet's New Watch Museum Looks Like Frozen Clockwork


Audemars Piguet's New Watch Museum Looks Like Frozen Clockwork

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